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There's a big lie out there.

"Eat anything you want and lose 20 pounds in 20 days!"  We see similar claims like this everyday.  

It's such an attractive lie because it requires nothing from us, and promises that we get what we want.  Something for nothing.

The thing is, lasting change is difficult.  It requires something from us.  


We've been lied to so much that we start believing the foundation of the lie: the lie that we are not capable of being a badass.

I see this sometimes with clients.  It used to scare me, but now I see it as an opportunity to show them their own strength.

Client: "I don't think I can do that."

Me: "Try.  Keep your form and do your best."

The grand majority of the time, they complete the rep/set/session just fine.  They find that they were stronger than they believed.

We all are.  It's when we show up consistently and try our best that we amaze ourselves.

Try.  Give it all you got.  

Because you're stronger than you think.